Singapore Real Estate Properties

But when the Singapore developer Keppel Land went to Seoul at the end of May to promote Reflections at Keppel Bay, its luxury waterfront residential complex designed by the renowned architect Daniel Libeskind, more than 10 units were sold on the spot.

"When we go on road shows to our more traditional markets, like Indonesia or Hong Kong, and sell anything more than five units over the weekend, it's considered a reasonable number because buyers will usually prefer to fly in to Singapore in the weeks after to check out the place before committing," said Albert Foo, Keppel Land's deputy general manager of marketing. "So to have people just walk in the exhibition room and plunk down a check, it's quite a feat."